Tag: communicate

11
May

Keeping up with change

Sometimes it’s easy to think that everything is changing to fast that it’s hard to keep up with every new development. While there certainly is lots of change, when you look closely it’s often the case that the fundamentals have not changed much, if at all.

12
Aug

Cut, cut and cut again

As services such as twitter prove, we can communicate effectively by using words sparingly. Re-read your text and cut what’s not essential.

12
May

Fresh is the marketing key to followers

There’s nothing new. There’s nothing original. If social media and micro-blogging are blessings, the curse they bring is of endlessly recycled mediocre ramblings.

29
Jul

Why so ill prepared?

I still marvel that so many apparently ‘professional’ businesses give such little thought to what they say about themselves and how they project their companies.

03
Jun

The question of rules in communication

Recently, I have read a lot about whether we should worry about how we communicate, especially when publishing material online. Does it matter if we don’t use capitals when we should or we spell words incorrectly or mangle our grammar?

04
Jul

Why is copywriting important?

No business can function without words. Whenever you draw up a contract, give an instruction to…