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consistency

Marketing for the phlegmatic

It can only be a matter of time before someone invents the fact that you are never more than six feet away from a twitter expert.

Marketing

Use a style guide for consistency when writing for print or web sites

We've been doing a lot of proofreading lately, which brings to mind just how useful a corporate style guide for writers can be.

Copywriting | Proofreading | Web sites & online

Why are so many communications difficult to read or understand?

With millions of printed and online communications distributed every day, many readers are forced to assess the value of one piece of written material against hundreds of others, often making the read, bin, delete or ignore decision within a few seconds.

Communicating

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