Tag: journalists

13
Aug

Don’t be pushy

#SillySeasonPR #12 Don’t be pushy “Come and interview us and we will give you an exclusive story.”…

11
Aug

Offer comment

#SillySeasonPR #11 Offer comment Journalists and broadcasters are often looking for comment on issues. On one occasion I contacted…

04
Aug

Not all journalists bite

#SillySeasonPR #10 Not all journalists bite Are journalists special? No more special than other people, although some…

08
May

Spell acronyms, initialisms and abbreviations in full before using

Acronyms, initialisms and abbreviations save space and time, but not if readers don’t know what they mean…

15
Dec

How PR literate are businesses?

Last week I was writing the year’s last business pages for our local newspaper and put…

14
Dec

Who is that? Or how to waste journalists’ time

Many journalists don’t have much time. They are often working to tight deadlines so have to…

29
Oct

Speak to journalists

If you are unsure whether your press release is relevant or of interest, call a journalist…

22
Oct

Make sure your press release tells real news

Journalists want news. Do you have news to tell or are you just trying to sell?…