When commissioned to proofread magazines, newsletters, reports, manuals and web sites before they are sent to print or published on the internet, often we find major inconsistencies throughout the document, which require considerable rewriting or editing. Sometimes there isn't enough time to do this and the document is produced with only the worst errors and typos corrected. Anyone producing a long document can avoid this by assuming the role of editor and managing production from start to finish.
While there are considerable arguments for recycling natural resources where viable, I'm not so keen when this is applied to writing. Too much of the content of web sites, newspapers and magazines is recycled.
Variety is the spice of life . . . and it certainly keeps us on our toes.
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