Running a business is a complex challenge. Whatever the size of organisation, many processes need to…
So you have a web site and a blog, but why? What do they do for you?
Most businesses have a web site as
When commissioned to proofread magazines, newsletters, reports, manuals and web sites before they are sent to print or published on the internet, often we find major inconsistencies throughout the document, which require considerable rewriting or editing. Sometimes there isn’t enough time to do this and the document is produced with only the worst errors and typos corrected. Anyone producing a long document can avoid this by assuming the role of editor and managing production from start to finish.
One of the main uses of web sites is to sell – everything from expensive property and high cost business services to things you want to get rid of on an auction site.
There are many different approaches to writing sales copy and, as a copywriter, I prefer the concise approach.