Hello, we’re Robert Zarywacz and Simon Zarywacz. We’re brothers who put our heads together (Z + Z) in 1994 to form Zarywacz, providing professional communications services to clients, large and small.
Why are two Zs better than one?
Robert started his career in corporate communications before jumping ship and developing his skills as a copywriter, business journalist, publisher and early adopter of social media.
Simon adds an aptitude for the technical aspects of web design and management, having managed two international magazine subscription sites for a number of years.
Together as z2z, we build long-term relationships with our clients, who know we are easy to reach, just a phone call away. And when you need something that doesn’t fit it into an existing category of service, we’re always keen to devise a way to achieve what you want.
When selecting a communications partner, it’s important to establish an effective two-way working relationship. Are there real people people behind the web site contact form? Does someone answer the telephone when you need them? Are we all on the same wavelength?
How do you spell Z . . . ?
Our choice of business name was easy. At school and university, we stood out because few could spell or pronounce our surname. We were known as Robert Z or Simon Z and some business clients still refer to us as the Z brothers.
And while we bought the Zarywacz web domain, how could people search for it? That’s when we chose the short z2z web site address, referencing the Zs at the start and end – which most people remember – and losing the bits in the middle – which seem to confuse so many.
And here we are – easy to spell, remember and find at z2z.com
Not the first Zarywacz business
As to the origins of our name, our Grandad came from a family of tailors in Poland and our Nan from Germany where our Dad was born. Grandad had run a business in Spandau, Berlin before the Second World War and, after arriving in England, started a new tailoring business in Soho, London, which he ran from the 1940s until the late 1960s.
Our Mum was born in West London, as were we, and now Robert lives and works in Ilfracombe, Devon and Simon in Wilton, Wiltshire.
There’s a lot more to our story, but that’s for another day . . .