Month: December 2013

How PR literate are businesses?

15 December 2013

Last week I was writing the year’s last business pages for our local newspaper and put out a general question asking if any businesses had any news stories. Generally, I pick up news by keeping my eyes and ears open and seeing what’s happening. I tend to approach businesses who ...

Who is that? Or how to waste journalists’ time

14 December 2013

Many journalists don’t have much time. They are often working to tight deadlines so have to get information fast. As many publications reduce staff, often they have to produce the same amount of material with fewer people. This means that everything you can do to help journalists by providing interesting, ...

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