When the committee writes a document . . .
When the committee writes a document, the result is often a variety of inconsistent spellings, grammar and punctuation. The same phrase can be written three different ways on the same page, sometimes with capitals, sometimes without. Generally, it's a mess.
When something is worth doing
I was wondering whether this z2zine blog served any real, useful purpose when I was proofreading a passage which contained the word 'principal' instead of 'principle'. I wrote a blog about that, I thought. As I looked through our usage statistics, I found that people are finding these blog pages as a result of searches for such similar sounding words and I hope what they find is useful to them.
Pause . . . for thought
In our quest for continuous detailed instant information, so much simply gets lost. Often, we need to slow down . . . to pause . . . to take stock. What have we missed that could have been of value to us?
Is formal boring and is informal fun?
One of the first questions we ask when working with a new client is: what tone of voice do you require when we write for you?
Variety is the spice of life . . .
Variety is the spice of life . . . and it certainly keeps us on our toes.
