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Month: February 2014

Can anyone see you?

You’re good at what you do, but how do you let other people see that? Sitting and worrying about it won’t help. Take action! I speak to businesses all the time and hear the same complaint again and again: they are good at what they do but no one knows what ...

PR tips

Learning a PR lesson from a persistent snowdrop

How a long-awaited, lone snowdrop reminded me that persistence and patience are needed when running a PR or social media campaign. Over the weekend, when I was away on a trip, my wife texted me to say a single snowdrop had flowered under our blackcurrant bushes. I was over the ...

PR tips

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