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Month: November 2013

That’s what I said last time and the time before

Do you ever stop to think about what you’ve said or written? Or do you stop to think about what other people think about what you’ve said or written? Did they find it interesting or did their eyes glaze over? Most people use popular phrases or clichés and I know ...

PR tips

Mix the right raw ingredients to cook up the perfect PR meal

I really enjoy cooking as a way to wind down. I don’t know if it’s because it takes me away from my keyboard or because it results in a physical product, but anyway I find it very relaxing. How do you make a meal from individual ingredients? One of the ...

PR tips

You don’t have time to sleep

It was 5.46am. 5.46am. That’s right. I got up at 6.45am, which is late for me, and noticed a voicemail and text message on my phone. Now I set my phone to ‘Do Not Disturb’ at night so only family and friends can call me. I answer my phone at ...

PR tips

Yikes! What is stopping you?

Many of us have things that we put off doing. Last weekend I started installing loft insulation we bought four years ago. It’s a horrible job and there are plenty of good excuses for doing something else. However, winter is here and the difference in warmth it has made already ...

PR tips

Did you take my best side?

What do you look like? Perhaps not a question we get asked every day, but often a journalist will ask for a ‘headshot’ – a portrait photo of your head and shoulders – to accompany an article you feature in. Why? Because we like to see what someone looks like. ...

PR tips

How firm is your footprint in the social media sand?

Whoosh! Look at the timeline flying past. A blog that has taken hours, maybe days to formulate and minutes or hours to write pops up on Twitter or Facebook and rushes past in a second. Trying to catch hold of a post reminds me of my puppy when trying to ...

PR tips

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