Tag: journalist

03
Dec

Don’t let your hangover be the only awareness of your award win

An award win gives you a big opportunity to obtain press coverage. If you’re a finalist, Robert…

24
Mar

Whose time is your PR wasting?

Effective PR requires time and effort, but we need to focus activity clearly to make sure we’re…

07
Jan

What’s bubbling away in your business?

This morning I was thinking about blog topics for today when the boiling water in the…

05
Jan

Why are some press releases like lost baggage at an airport?

When I worked in communications for an international airline, I remember a tour behind the scenes…

23
Nov

Mix the right raw ingredients to cook up the perfect PR meal

I really enjoy cooking as a way to wind down. I don’t know if it’s because…

20
Nov

Yikes! What is stopping you?

Many of us have things that we put off doing. Last weekend I started installing loft…

04
Nov

Catch that PR request before it slips through your fingers

You’ve done all the hard work, developed your strategy, planned your campaign, gathered all your information,…

30
Oct

Target relevant publications with your press release

Even before you start writing your press release, think who you want to read it and…

30
Apr

Overcome fear to tell your story

All businesses need to create a presence so that customers know that they are there. Whether…

20
Feb

It doesn’t matter if you don’t call back . . .

. . . if you don’t want to take advantage of publicity for your business. In…