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Copywriting

The remote revolution

The ability to develop effective relationships remotely is very beneficial, especially when a client rings up with an urgent request for work that needs to be completed at the last minute.

Copywriting | Proofreading

Editing a newsletter or magazine

Many businesses or organisations decided to publish a newsletter and launch enthusiastically into issue 1 as their first and last effort.

Copywriting

The dependent dependant

Dependent or dependant? They sound and look similar, but their meanings are different, so how do you know which one to use?

Copywriting | Proofreading

It’s easy to remember the apostrophe and its uses

An advert I saw recently referred to a hairdressing salon and "it's high standards". It should not have used the apostrophe. When do you use the apostrophe?

Copywriting | Proofreading

Don’t punctuate just in case you need to

Often I find that some writers create confusion among their readers by introducing unnecessary punctuation into their writing.

Copywriting | Proofreading

The key to good copy is in relationships

Because of the complexity of the copywriting project, we felt that a face-to-face meeting would help us to understand fully the client's objectives.

Copywriting

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